Free AEO audit
Answer Engine Optimisation (AEO) makes your business the answer in Google AI Overviews, featured snippets, voice search and AI assistants. Our free AEO audit checks whether your pages are structured so answer engines can pick them up and quote them.
Free instant check: can ChatGPT, Claude, Gemini and Google AI find, read and recommend your website?
Why AEO matters
More searches now end with an answer, not a click. If your content is not written and marked up as answers, a competitor’s will be quoted instead. AEO fixes that, page by page.
Move the sliders to see what your budget gets you and how your AI visibility score could grow.
Estimate based on typical results for similar sites. Not a guarantee: AI answers change and every market is different.
FAQ
AEO stands for Answer Engine Optimisation. It is the practice of structuring your website so answer engines, such as Google AI Overviews, featured snippets, Siri, Alexa and AI assistants like ChatGPT, can pick out your content and use it as the answer. AEO focuses on clear questions and answers, FAQ schema, concise opening sentences and a well-defined business identity.
The free AEO audit checks for question-style headings, visible FAQs with FAQPage schema, organisation and local business schema, consistent contact details, links to official profiles and enough helpful content on key pages. It also asks an AI assistant what it knows about your business, so you can see whether you are already being described correctly.
AEO builds on SEO but has a different goal. SEO aims to rank a page in the list of results. AEO aims to have your content chosen as the direct answer, often shown without a click. Good SEO foundations help AEO, but AEO also needs content written as direct answers and marked up with schema.
Some simple questions are now answered without a click whichever site is quoted, so it is better that the answer comes from you. Being the quoted source builds trust, and people with bigger needs, such as getting a quote or booking, still click through. AEO also improves your chances of being recommended by AI assistants.
Adding FAQs, schema and clear answers to key pages can be done within a few weeks, and answer engines often pick up changes within one to three months. Results depend on competition and on how often your pages are crawled. The calculator on this page gives an estimate for your budget.
Yes. Bold Marketing rewrites key pages with clear answers, adds FAQs and schema, publishes question-led articles and tracks which questions you are quoted for. Plans start at £500 one-time plus £200 a month. Use the calculator or the Get this plan button to request a tailored proposal.
